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Bombora Company Surge® description
Bombora Company Surge® analyzes what businesses are researching online to identify potential buyers. By tracking activity on thousands of business websites, it identifies companies showing interest in specific products or services. This "intent data" helps your sales team prioritize leads and personalize their approach, while marketing can target campaigns more effectively. Bombora integrates with popular platforms like Salesforce and HubSpot and is particularly valuable for mid-sized and larger companies seeking to improve sales and marketing efficiency.
Who is Bombora Company Surge® best for
We find that Bombora's intent data is particularly useful for mid-sized to large B2B companies focused on marketing and sales. Based on the reviews, users love the integration with HubSpot and LinkedIn Ads. Keep in mind that some users mention the company data accuracy could be improved, so be sure to double check the data.
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Perfect for mid-sized (101-1000 employees) and large enterprises (1001+ employees) seeking data-driven sales.
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In our experience, Bombora is a great fit for the Software/IT, Telecommunications, and Marketing/Advertising industries.
Bombora Company Surge® features
Supported Comprehensive Intent Data: Bombora offers the industry's most comprehensive Intent data, providing a wide range of insights into the topics and companies your target audience is actively researching. |
Supported Quality Data: Bombora provides high-quality intent data from the only Intent data Co-op in the industry, ensuring accuracy and reliability in identifying potential leads and opportunities. |
Supported Funnel Impact: Bombora's Intent data helps level up your sales and marketing process, from identifying target accounts to accelerating deals and improving overall funnel performance. |
Supported Simple Integrations: Bombora seamlessly integrates with your existing tech stack, making it easy to incorporate Intent data into your sales and marketing workflows without disrupting your current systems. |
Supported Sales Intelligence and Revenue Acceleration: Bombora's sales intelligence and revenue acceleration capabilities help prioritize leads and close more deals, driving revenue growth and improving sales effectiveness. |
Supported Demand Identification and Campaign Optimization: Bombora aids in demand identification and campaign optimization, allowing you to boost digital engagement and improve the performance of your marketing campaigns. |
Supported Churn Reduction and Account Expansion: Bombora helps reduce churn and expand accounts by providing insights into customer's evolving needs, enabling you to proactively address issues and identify new opportunities. |
Bombora Company Surge® reviews
We've summarised 155 Bombora Company Surge® reviews (Bombora Company Surge® G2 reviews) and summarised the main points below.
- Wide range of intent topics and categories available.
- Easy-to-use interface and reporting features.
- Seamless integration with HubSpot and LinkedIn Ads.
- Valuable insights for sales prospecting and ABM.
- Excellent customer support and onboarding experience.
- Company data accuracy needs improvement, with misclassified company sizes and industries.
- Limited contact-level intent data, making individual targeting difficult.
- Salesforce integration can be complex and non-intuitive.
- Lengthy topic/keyword addition process (6-8 weeks).
- Limited historical data storage and analysis capabilities
Bombora Company Surge® pricing
The commentary is based on 13 reviews from Bombora Company Surge® G2 reviews.
We find Bombora Company Surge® pricing to be a common concern. Some users consider it costly, especially smaller firms, while others appreciate the entry-level option for getting started with intent data. A new unlimited keywords pricing model is also mentioned.
Users sentiment
Bombora Company Surge® alternatives
6sense Revenue AI for SalesPredicts best leads, personalizes outreach, closes deals faster.Read more
Bombora Company Surge® FAQ
Bombora Company Surge® leverages intent data, analyzing online business research to pinpoint potential buyers. We find this helps sales prioritize leads and marketing target campaigns efficiently. It integrates with platforms like Salesforce and HubSpot, benefiting mid-sized and larger companies.
What is Bombora Company Surge® and what does Bombora Company Surge® do?
Bombora Company Surge® leverages intent data, analyzing online business research to pinpoint potential buyers. We find this helps sales prioritize leads and marketing target campaigns efficiently. It integrates with platforms like Salesforce and HubSpot, benefiting mid-sized and larger companies.
Bombora Company Surge® integrates seamlessly with existing marketing and sales technology stacks. We find its integrations with popular platforms like Salesforce and HubSpot particularly useful, simplifying workflows.
How does Bombora Company Surge® integrate with other tools?
Bombora Company Surge® integrates seamlessly with existing marketing and sales technology stacks. We find its integrations with popular platforms like Salesforce and HubSpot particularly useful, simplifying workflows.
We find Bombora Company Surge®'s main competitors include Intentsify, 6sense Revenue AI (for both Marketing and Sales), Ocean.io, and IntentHub. These alternatives offer similar intent data and sales intelligence solutions for B2B companies. ZoomInfo Sales also competes in the broader sales intelligence market.
What the main competitors of Bombora Company Surge®?
We find Bombora Company Surge®'s main competitors include Intentsify, 6sense Revenue AI (for both Marketing and Sales), Ocean.io, and IntentHub. These alternatives offer similar intent data and sales intelligence solutions for B2B companies. ZoomInfo Sales also competes in the broader sales intelligence market.
Yes, Bombora Company Surge® is a legitimate product with generally positive reviews. We find it's particularly helpful for improving sales and marketing efficiency. However, some users have noted issues with data accuracy and integration complexities.
Is Bombora Company Surge® legit?
Yes, Bombora Company Surge® is a legitimate product with generally positive reviews. We find it's particularly helpful for improving sales and marketing efficiency. However, some users have noted issues with data accuracy and integration complexities.
I'm sorry, but we don't have pricing information available for Bombora Company Surge® at this time. We recommend contacting Bombora directly to obtain specific pricing details.
How much does Bombora Company Surge® cost?
I'm sorry, but we don't have pricing information available for Bombora Company Surge® at this time. We recommend contacting Bombora directly to obtain specific pricing details.
We find that Bombora's customer service is generally considered excellent. Users praise the helpful representatives, quick responses, and valuable support provided by the customer success team, making for a smooth onboarding experience.
Is Bombora Company Surge® customer service good?
We find that Bombora's customer service is generally considered excellent. Users praise the helpful representatives, quick responses, and valuable support provided by the customer success team, making for a smooth onboarding experience.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.