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Groupon description
Groupon is a marketing platform that connects businesses with potential customers. Primarily focused on local experiences, it offers deals and promotions to a large active user base. Businesses can use Groupon to attract new customers, build brand awareness, and gain exposure through their marketplace. Groupon offers various tools to manage promotions, track performance, and access marketing resources.
Who is Groupon best for
Groupon is a marketing platform connecting businesses with customers through deals and promotions. Best for local experiences, it helps acquire customers and build brand awareness. Users love the variety of deals and discovering new businesses, but dislike unclear descriptions and transfer difficulties. Ideal for businesses of all sizes, especially in retail, hospitality, and ecommerce.
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Best for small to medium businesses (1-1000 employees), suitable for large enterprises.
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Ideal for Ecommerce, Retail, and Hospitality & Tourism businesses.
Groupon features
Supported Groupon connects businesses with potential customers by offering deals and promotions. |
Supported Groupon helps businesses attract new customers and build brand awareness through its platform. |
Supported Groupon provides tools to manage promotions, track performance, and access marketing resources. |
Supported Groupon allows businesses to offer targeted deals and promotions to specific customer segments. |
Supported Groupon helps businesses optimize revenue by filling empty seats or selling excess inventory through targeted deals. |
Supported Groupon does not require upfront costs to get started. |
Groupon reviews
We've summarised 88 Groupon reviews (Groupon G2 reviews) and summarised the main points below.
- Wide variety of deals and discounts across numerous categories.
- Easy-to-use website and app for finding and redeeming offers.
- Great for discovering new local businesses and experiences.
- Significant discounts on activities and events, especially for travel and self-care.
- Useful for gift-giving, even though transferring can be tricky.
- Difficult transferring Groupons as gifts, often met with resistance from businesses.
- Unclear or misleading deal descriptions, with excessive fine print.
- Inconsistent customer support experiences, slow response times.
- Limited high-end options for certain categories like restaurants.
- Deals often contain hidden restrictions or limited availability.
Groupon pricing
The commentary is based on 43 reviews from Groupon G2 reviews.
Groupon offers a wide array of deals and discounts on local businesses, products, and travel. Users appreciate the potential for savings, with some deals offering significant price reductions. However, some find the actual discounts less substantial than advertised, with restrictions and fine print requiring careful attention.
Users sentiment
Groupon alternatives
GetResponse MAXEnterprise-grade marketing platform for powerful automation and sales growth.Read more
Groupon FAQ
Groupon connects businesses with customers by offering deals on local experiences, products, and services. It helps businesses attract new customers, build brand awareness, and manage promotions through its platform. Users can discover new businesses and enjoy significant discounts, though some deals may have restrictions.
What is Groupon and what does Groupon do?
Groupon connects businesses with customers by offering deals on local experiences, products, and services. It helps businesses attract new customers, build brand awareness, and manage promotions through its platform. Users can discover new businesses and enjoy significant discounts, though some deals may have restrictions.
Groupon primarily focuses on its marketplace platform for connecting businesses and customers. There's no information available about direct integrations with other tools. For managing marketing efforts beyond Groupon, consider alternative platforms like GetResponse MAX or Ungapped.
How does Groupon integrate with other tools?
Groupon primarily focuses on its marketplace platform for connecting businesses and customers. There's no information available about direct integrations with other tools. For managing marketing efforts beyond Groupon, consider alternative platforms like GetResponse MAX or Ungapped.
Groupon's main competitors include LivingSocial, RetailMeNot, and other deal-of-the-day websites. Local marketing platforms like Yelp and Google My Business also compete for businesses' advertising budgets. Additionally, specialized platforms like ClassPass and SpaFinder compete in specific niches.
What the main competitors of Groupon?
Groupon's main competitors include LivingSocial, RetailMeNot, and other deal-of-the-day websites. Local marketing platforms like Yelp and Google My Business also compete for businesses' advertising budgets. Additionally, specialized platforms like ClassPass and SpaFinder compete in specific niches.
Groupon is generally safe to use for finding deals and discounts. However, carefully examine deal details, as some users report misleading descriptions or hidden restrictions. While the platform offers a wide variety of deals, customer support can be inconsistent. So "is Groupon safe?" Yes, but exercise caution.
Is Groupon legit?
Groupon is generally safe to use for finding deals and discounts. However, carefully examine deal details, as some users report misleading descriptions or hidden restrictions. While the platform offers a wide variety of deals, customer support can be inconsistent. So "is Groupon safe?" Yes, but exercise caution.
Groupon's pricing for merchants varies depending on the deal and the category. Factors like deal type, location, and customer redemption rate influence the final cost. Contact Groupon directly to determine the specific pricing for your business needs.
How much does Groupon cost?
Groupon's pricing for merchants varies depending on the deal and the category. Factors like deal type, location, and customer redemption rate influence the final cost. Contact Groupon directly to determine the specific pricing for your business needs.
Groupon's customer service receives mixed reviews. While some users praise the company's support for resolving issues with unusable vouchers, others express frustration with slow response times and unhelpful support agents. Several reviewers mention difficulty getting refunds or appropriate resolutions to their problems.
Is Groupon customer service good?
Groupon's customer service receives mixed reviews. While some users praise the company's support for resolving issues with unusable vouchers, others express frustration with slow response times and unhelpful support agents. Several reviewers mention difficulty getting refunds or appropriate resolutions to their problems.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.