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Maestra

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Last updated on

Company health

Employee growth
99% increase in the last year
Web traffic
91% increase in the last quarter

Ratings

G2
4.5/5
(29)

Maestra description

Maestra is a marketing automation platform designed specifically for mid-sized retail businesses. It offers a comprehensive suite of tools that includes customer data management, personalized messaging across various channels (like email, SMS, and push notifications), and the ability to create complex marketing campaigns. Maestra focuses on delivering a high return on investment by enabling targeted and personalized marketing, ultimately aiming to help businesses increase revenue and customer engagement.


Who is Maestra best for

Maestra is a marketing automation platform designed for mid-sized retail businesses. It offers personalized messaging, complex campaign creation, and real-time customer data management. Users praise the excellent customer support and powerful automation, leading to increased efficiency. However, some find the interface initially technical and the learning curve steep. Maestra aims to boost customer engagement and marketing ROI.

  • Best for medium-sized businesses (101-1000 employees), also suitable for large enterprises.

  • Ideal for B2C businesses in e-commerce and retail.


Maestra features

Supported

Maestra provides a unified platform encompassing various marketing functionalities, eliminating the need for separate plugins and technologies.

Supported

Maestra's customer data platform operates in real time, allowing businesses to leverage up-to-the-minute data for personalized marketing efforts.

Supported

Maestra facilitates hyper-personalized omnichannel flows, enabling targeted messaging across various channels such as email, SMS, and push notifications.

Supported

Maestra utilizes AI to personalize website content for individual visitors, aiming to enhance engagement and conversions.

Supported

Maestra offers features to create and manage customer loyalty programs, including various reward mechanisms.

Supported

Maestra allows businesses to engage with customers through personalized mobile push notifications.

Supported

Maestra provides tools and insights to optimize paid media campaigns and improve ROI.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Customer Service

Strongly positive
+1

Ease of Use

Strongly positive
+1

Reliability and Performance

Strongly positive
+1

Ease of Implementation

Strongly positive
+0.8

Maestra reviews

We've summarised 29 Maestra reviews (Maestra G2 reviews) and summarised the main points below.

Pros of Maestra
  • Excellent and responsive customer support, often going above and beyond.
  • Highly customizable and flexible for various marketing strategies.
  • Powerful automation capabilities, saving time and increasing efficiency.
  • Comprehensive data collection and analysis tools, enabling targeted campaigns.
  • User-friendly interface for visual communication flow creation.
Cons of Maestra
  • Difficult to find skilled CRM marketers familiar with Maestra.
  • Steep learning curve and limited training resources.
  • Dashboard needs improvement for real-time results and analysis.
  • Email module’s newsletter builder needs improvements.
  • Some dynamic parameters of the templating engine are hard to implement.
  • Pop-up configuration can be time-consuming.
  • Interface can feel too technical initially.

Maestra pricing

The commentary is based on 3 reviews from Maestra G2 reviews.

Maestra is praised for its cost-effectiveness and affordability, especially considering its rich feature set. Users highlight its value, seeing it as a worthwhile investment with a good balance of functionality and price. They appreciate the platform's ability to solve marketing automation challenges efficiently.

Users sentiment

Strongly positive
+1

See the Maestra pricing page.


Maestra alternatives

  • Logo of Iterable
    Iterable
    Cross-channel marketing platform. Personalized, automated campaigns. Data-driven.
    Read more
  • Logo of Klaviyo
    Klaviyo
    Own your data, personalize marketing, and grow faster.
    Read more
  • Logo of Customer.io
    Customer.io
    Targeted messaging across email, SMS, and in-app.
    Read more
  • Logo of Braze
    Braze
    Personalized cross-channel messaging grows customer relationships.
    Read more
  • Logo of emBlue
    emBlue
    Omnichannel marketing automation: personalized messages, better results.
    Read more
  • Logo of Bumbl
    Bumbl
    Automated marketing platform personalizing customer journeys for better engagement.
    Read more

Maestra FAQ

  • What is Maestra and what does Maestra do?

    Maestra is a marketing automation platform for mid-sized retail businesses. It offers customer data management, personalized messaging across various channels (email, SMS, push notifications), and complex marketing campaign creation. Maestra focuses on increasing revenue and customer engagement through targeted, personalized marketing for a high ROI.

  • How does Maestra integrate with other tools?

    Maestra integrates seamlessly with various channels, including email, SMS, and push notifications, enabling omnichannel marketing campaigns. It also leverages AI for website personalization and offers tools for paid media campaign optimization. There is no public data regarding integration with specific third-party tools.

  • What the main competitors of Maestra?

    Top Maestra alternatives include Iterable, Klaviyo, Customer.io, Braze, emBlue, and Bumbl. These competitors offer similar marketing automation features, such as personalized messaging and cross-channel campaign management.

  • Is Maestra legit?

    Maestra is a legitimate marketing automation platform. User reviews praise its excellent customer support, customization options, and powerful automation. While some users note a learning curve, Maestra is generally considered safe and effective for targeted marketing.

  • How much does Maestra cost?

    I couldn't find pricing details for Maestra. For the most current pricing information, it's best to visit Maestra's website or contact their sales team directly. This will help you determine if Maestra is worth the investment for your specific needs.

  • Is Maestra customer service good?

    Maestra's customer service receives overwhelmingly positive feedback. Users consistently praise the support team's responsiveness, helpfulness, and willingness to go the extra mile. They are commended for their expertise and proactive assistance, even with complex integrations.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.