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MarketMuse description
MarketMuse is an AI-powered software designed to improve your company's website ranking in search results. It analyzes your existing website content and compares it to competitors, revealing what topics you should write about to stand out. MarketMuse then helps you plan and optimize your content, so it ranks higher and attracts more potential customers. This saves you time and effort by focusing your content creation on topics most likely to succeed.
Who is using MarketMuse?
Who is MarketMuse best for
MarketMuse is an AI-powered platform designed to help businesses improve their website's search engine ranking through content optimization. We find that users appreciate its comprehensive suite of tools, in-depth keyword research, and content scoring system. Keep in mind that some users report occasional slow loading times and potential formatting issues with the content editor.
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For content teams at companies of all sizes who want to boost their SEO rankings.
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Good fit for software, IT, telecommunications, and marketing/advertising looking to improve their content strategy.
MarketMuse features
Supported Topic Authority Identification: MarketMuse's patented AI automatically analyzes your entire content inventory, then pinpoints high-value topic clusters and finds quick wins based on your existing authority. |
Supported Competitor Gap Analysis: We locate gaps in your competitor’s content and show you topics they’ve missed, so you can stand out. |
Supported Personalized Difficulty Analysis: MarketMuse’s patented AI automatically analyzes your entire content inventory, then pinpoints high-value topic clusters and finds quick wins based on your existing authority. |
Supported Content Plan Generation: MarketMuse’s patented AI automatically analyzes your entire content inventory, then pinpoints high-value topic clusters and finds quick wins based on your existing authority. |
Supported Personalized Roadmap: MarketMuse’s patented AI automatically analyzes your entire content inventory, then pinpoints high-value topic clusters and finds quick wins based on your existing authority. |
Supported Optimize Brief: Get recommendations on how to optimize based on structure, expertise, editorial integrity, and depth. |
Supported Link Recommendations: Craft ideal clusters and unify the reader’s journey by linking content. |
We evaluate the sentiment that users express about non-functional aspects of the software
Ease of Use
MarketMuse reviews
We've summarised 214 MarketMuse reviews (MarketMuse G2 reviews) and summarised the main points below.
- Comprehensive suite of tools for content creation and SEO
- In-depth keyword and topic research capabilities
- Content scoring system helps measure optimization progress
- Optimize application allows real-time content feedback
- SERP analysis features provide valuable competitive insights
- Occasional slow loading times and lag, impacting user experience
- Limited saving functionality, especially within the Optimize app
- Content editor can be clunky with formatting issues
- AI-generated content briefs can sometimes be generic or off-topic
- High pricing and limited query allowances can be prohibitive
MarketMuse pricing
The commentary is based on 20 reviews from MarketMuse G2 reviews.
We find that MarketMuse's pricing is a common concern. Many reviewers find the software valuable, but expensive, especially for smaller businesses or individual users. A few appreciate the free version, while others wish for more affordable paid plans.
See the MarketMuse pricing page.
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MarketMuse has a free plan.
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MarketMuse has a free trial.
Limited applications, 1 user, 10 queries/month. No site inventory, no tracked topics, no Content Briefs, no Brief types, no Content Strategy Documents. Export for saved writing only.
1 site inventory, 1 user, 100 tracked topics, 5 Content Briefs/month, Access to Article Briefs, 1 Content Strategy Document/month. Export for saved writing, applications & Documents, 100 queries/month.
1 site inventory, 3 users, 1000 tracked topics, 10 Content Briefs/month, Access to Article Briefs, 3 Content Strategy Documents/month. Export for saved writing, applications & Documents, unlimited queries/month.
1 site inventory, 5 users, 10K tracked topics, 20 Content Briefs/month, Access to all 9 Brief types, 5 Content Strategy Documents/month. Export for saved writing, applications & Documents, unlimited queries/month.
MarketMuse alternatives
MarketMuse FAQ
MarketMuse is an AI-powered platform designed to boost your website's search engine rankings. We find it helps you discover optimal topics, analyze competitors, and plan high-performing content. This saves you time and resources by focusing your efforts on content most likely to attract customers.
What is MarketMuse and what does MarketMuse do?
MarketMuse is an AI-powered platform designed to boost your website's search engine rankings. We find it helps you discover optimal topics, analyze competitors, and plan high-performing content. This saves you time and resources by focusing your efforts on content most likely to attract customers.
MarketMuse integrates with Google Search Console, Google Analytics, and Adobe Analytics. We find this enhances content strategy by aligning it with website performance data. It also integrates with content management systems like WordPress.
How does MarketMuse integrate with other tools?
MarketMuse integrates with Google Search Console, Google Analytics, and Adobe Analytics. We find this enhances content strategy by aligning it with website performance data. It also integrates with content management systems like WordPress.
We find MarketMuse competes with several strong players in the SEO and content optimization space. Its main competitors include Clearscope, Conductor, SEOwind, Ahrefs, and KWHero, each offering similar features for content strategy and analysis. There's also The Juice, which focuses on curated B2B content.
What the main competitors of MarketMuse?
We find MarketMuse competes with several strong players in the SEO and content optimization space. Its main competitors include Clearscope, Conductor, SEOwind, Ahrefs, and KWHero, each offering similar features for content strategy and analysis. There's also The Juice, which focuses on curated B2B content.
Yes, MarketMuse is a legitimate software company offering SEO and content optimization tools. It's well-regarded, with a 4.6/5 rating on G2, and many users praise its comprehensive features and content scoring system. We find it particularly helpful for in-depth keyword research and competitor analysis.
Is MarketMuse legit?
Yes, MarketMuse is a legitimate software company offering SEO and content optimization tools. It's well-regarded, with a 4.6/5 rating on G2, and many users praise its comprehensive features and content scoring system. We find it particularly helpful for in-depth keyword research and competitor analysis.
MarketMuse offers a free plan for limited use. Paid plans start at $999/year for Optimize, $2499/year for Research, and $5499/year for Strategy. We find the free plan is a good starting point to explore the platform.
How much does MarketMuse cost?
MarketMuse offers a free plan for limited use. Paid plans start at $999/year for Optimize, $2499/year for Research, and $5499/year for Strategy. We find the free plan is a good starting point to explore the platform.
We find MarketMuse's customer service to be generally positive. Users praise the responsive and helpful support team, highlighting their professionalism and prompt assistance. While some experienced varied support levels, the overall sentiment leans towards helpful and readily available assistance.
Is MarketMuse customer service good?
We find MarketMuse's customer service to be generally positive. Users praise the responsive and helpful support team, highlighting their professionalism and prompt assistance. While some experienced varied support levels, the overall sentiment leans towards helpful and readily available assistance.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.