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Logo of Odoo Marketing Apps

Odoo Marketing Apps

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Last updated on

Company health

Employee growth
28% increase in the last year
Web traffic
3% increase in the last quarter
Financing
May 2024 - $1B

Ratings

G2
4.1/5
(62)
Glassdoor
3.9/5
(958)

Odoo Marketing Apps description

Odoo Marketing Apps is a collection of tools designed to manage various aspects of marketing within a single platform. It offers features such as email marketing, social media management, event planning, and marketing automation. Targeting mid-sized companies, Odoo aims to simplify marketing processes through automation and integration with other business applications. Its open-source nature allows for customization and a wide range of community-developed apps. Odoo promises a user-friendly experience and a cost-effective solution for businesses looking to streamline their marketing efforts.


Who is Odoo Marketing Apps best for

Odoo Marketing Apps offers a centralized platform for managing various marketing efforts, including email campaigns, social media, and events. Users praise its automation tools and ease of use for frequent tasks, while some note limitations in customization and advanced analytics. Ideal for mid-sized companies seeking streamlined marketing solutions.

  • Best for medium-sized businesses (101-1000 employees), good fit for large enterprises.

  • Excellent fit for marketing & advertising, suitable for other sectors like healthcare and manufacturing.


Odoo Marketing Apps features

Supported

Offers social marketing tools.

Supported

Provides email marketing features.

Supported

Includes SMS marketing functionality.

Supported

Offers event management tools.

Supported

Includes marketing automation capabilities.

Supported

Provides tools for surveys.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Ease of Use

Strongly positive
+1

Reliability and Performance

Strongly positive
+1

Ease of Implementation

Rather positive
+0.33

Odoo Marketing Apps reviews

We've summarised 62 Odoo Marketing Apps reviews (Odoo Marketing Apps G2 reviews) and summarised the main points below.

Pros of Odoo Marketing Apps
  • Centralized platform for managing email campaigns, leads, and results.
  • User-friendly automation tools for personalized workflows.
  • Streamlines marketing efforts and increases efficiency.
  • Easy to implement and use for frequent tasks.
  • Helpful support when needed.
Cons of Odoo Marketing Apps
  • Limited customization, especially for complex campaigns.
  • Lacks advanced segmentation and analytics.
  • Steep learning curve for new users.
  • Unintuitive user interface in some areas.
  • Limited integration with other business tools.

Odoo Marketing Apps pricing

The commentary is based on 9 reviews from Odoo Marketing Apps G2 reviews.

Odoo Marketing Apps offer a range of functionalities, from social media management to email marketing. While some users find the pricing reasonable, others consider it expensive, especially for limited features or SMEs. Consider exploring alternative options if budget is a primary concern.

Users sentiment

Strongly positive
+1

See the Odoo Marketing Apps pricing page.

  • Odoo Marketing Apps has a free plan.

  • Odoo Marketing Apps has a free trial.

One App Free
0

For one app only, unlimited users, Odoo Online.

Standard
38.90

All apps, Odoo Online.

Custom
58.40

All apps, Odoo Online / Odoo.sh / On-premise, Odoo Studio, Multi-Company, External API.


Odoo Marketing Apps alternatives

  • Logo of Zoho Marketing Plus
    Zoho Marketing Plus
    Unified marketing platform streamlines campaigns and measures results.
    Read more
  • Logo of Zoho Marketing Automation
    Zoho Marketing Automation
    Automate marketing, nurture leads, and grow your business.
    Read more
  • Logo of Odoo Website Apps
    Odoo Website Apps
    Build, customize, and integrate website apps seamlessly.
    Read more
  • Logo of Fulcrum
    Fulcrum
    Streamlines warehouse and shipping, improving inventory visibility.
    Read more
  • Logo of Acumatica
    Acumatica
    Cloud ERP connecting all parts of your business, easily.
    Read more
  • Logo of Odoo Marketing Automation
    Odoo Marketing Automation
    Automate marketing, nurture leads, convert customers. Simple, visual, effective.
    Read more

Odoo Marketing Apps FAQ

  • What is Odoo Marketing Apps and what does Odoo Marketing Apps do?

    Odoo Marketing Apps is a suite of tools for managing various marketing aspects, including email marketing, social media, and event planning. It offers automation, integration with other business apps, and a user-friendly interface, aiming to simplify marketing processes for mid-sized companies.

  • How does Odoo Marketing Apps integrate with other tools?

    Odoo Marketing Apps integrates with other Odoo applications, such as CRM and Sales, creating a unified platform. It also offers API access for integrations with third-party tools, though some users note limitations with external integrations.

  • What the main competitors of Odoo Marketing Apps?

    Top alternatives to Odoo Marketing Apps include Zoho Marketing Plus, Zoho Marketing Automation, and Zoho CRM Plus. These platforms offer similar marketing automation and management features. Consider exploring options like Odoo Website Apps for website integration and Acumatica for broader business management solutions.

  • Is Odoo Marketing Apps legit?

    Yes, Odoo Marketing Apps is a legitimate software offering from Odoo. It's a safe and popular choice for businesses seeking an integrated marketing platform, evidenced by positive ratings and reviews on platforms like G2 and Glassdoor. However, potential users should be aware of some limitations regarding customization and advanced features.

  • How much does Odoo Marketing Apps cost?

    Odoo Marketing Apps is available through the One App Free plan (free), the Standard plan ($38.90/month), or the Custom plan ($58.40/month). These plans offer various features and deployment options. Contact Odoo for specific pricing details.

  • Is Odoo Marketing Apps customer service good?

    Odoo's customer service receives mixed reviews. Some users praise the helpful and readily available support, while others express frustration with unresponsive customer service and a lack of transparency in pricing plans. Overall, experiences vary.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.