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Opera Ads

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Last updated on

Company health

Employee growth
4% increase in the last year
Web traffic
9% increase in the last quarter
Financing
June 2024 - $166M

Ratings

G2
4.5/5
(11)

Opera Ads description

Opera Ads is an advertising platform that connects advertisers to a large audience of Opera browser users. It offers both a demand-side platform (DSP) for advertisers to manage campaigns and a supply-side platform (SSP) for publishers to sell ad space. This means businesses can use it to buy ad placements within Opera's network. Opera Ads emphasizes its direct access to Opera users and its focus on privacy and transparency.


Who is Opera Ads best for

Opera Ads is an advertising platform ideal for businesses wanting to connect with a broad audience of Opera users. It offers a range of ad placements, including premium and native options, across multiple platforms. Opera Ads emphasizes direct access to its user base and focuses on privacy and transparency.

  • Best for small to medium businesses (1-1000 employees), but also suitable for large enterprises.

  • Particularly well-suited for E-commerce and Media & Entertainment industries.


Opera Ads features

Supported

Opera Ads offers premium placements within the Opera browser.

Supported

Opera Ads supports content-based native ads that integrate with the user experience.

Supported

Opera Ads enables cross-platform campaigns targeting Opera users on mobile, PC, and other platforms.

Supported

Opera Ads provides access to managed partner inventories, expanding reach beyond Opera's owned properties.


Opera Ads pricing

The commentary is based on 5 reviews from Opera Ads G2 reviews.

Opera Ads is generally considered cost-effective and affordable for advertising, with a good price for the reach it offers. Some users desire more pricing transparency, but many find the platform budget-friendly for their campaigns.

See the Opera Ads pricing page.


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Opera Ads FAQ

  • What is Opera Ads and what does Opera Ads do?

    Opera Ads is an advertising platform offering a demand-side platform (DSP) and a supply-side platform (SSP) for reaching Opera browser users. It provides various ad placements, including native ads and cross-platform campaigns, directly connecting advertisers and publishers. Businesses can leverage Opera Ads to buy ad space and manage campaigns efficiently.

  • How does Opera Ads integrate with other tools?

    There is no information available regarding specific integrations Opera Ads offers with other tools. For further details, it is recommended to contact Opera Ads directly.

  • What the main competitors of Opera Ads?

    Opera Ads' main competitors include advertising platforms like Google Ads and Microsoft Advertising. Other alternatives, focusing on specific niches, are Infolinks, which connects advertisers with relevant websites, and platforms offering inventory within their own ecosystems.

  • Is Opera Ads legit?

    Yes, Opera Ads is a legitimate advertising platform. It's a safe and effective way for businesses to connect with a broad audience of Opera browser users across various platforms. Opera Ads offers diverse ad formats and emphasizes privacy and transparency in its advertising practices.

  • How much does Opera Ads cost?

    Opera Ads doesn't publicly disclose its pricing. To determine the cost and if Opera Ads is worth it for your needs, contact their sales team for a customized quote based on your specific advertising objectives. They offer diverse ad placements and programmatic solutions.

  • Is Opera Ads customer service good?

    Opera Ads' customer support receives positive feedback, with users describing it as helpful and responsive to concerns. They are commended for their willingness to listen and address customer issues.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.