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Publer

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Last updated on

Company health

Employee growth
No change in the last year

Ratings

G2
4.8/5
(369)
Capterra
4.8/5
(546)

Publer description

Publer is a social media management tool that helps you schedule, collaborate on, and analyze posts across various platforms like Facebook, Instagram, and Twitter. It's designed for businesses of all sizes that want to streamline their social media efforts. Publer offers a visual calendar for scheduling, tools for bulk uploading and recurring posts, and analytics to track performance. It also allows team collaboration and integrates with stock photo and design tools. Publer aims to be a comprehensive solution for managing and improving your social media presence.


Who is using Publer?


Who is Publer best for

Publer is great for social media managers, agencies, and entrepreneurs. We find that its scheduling, analytics, and team collaboration features are particularly useful for those aiming to streamline posting efforts. Users especially appreciate the intuitive interface and AI-powered content creation. For businesses seeking to improve their social media strategy, Publer is a strong contender!

  • Great for small to medium-sized businesses (1-1000 employees) seeking streamlined social media management and efficient team collaboration.

  • Ideal for marketing and advertising industries, offering tools to automate posts, analyze performance, and enhance social media presence.


Publer features

Supported

Schedule & save time: Plan and schedule your content in advance to stay consistent. Post across multiple platforms to expand your reach. Automate posts in bulk to save time and stay offline. Schedule at the optimal time for maximum engagement. Plan and organize content easily with a drag-and-drop calendar.

Supported

Maximize results with analytics: Drive growth by making smarter decisions with powerful insights from your social media data. Track key metrics & spot trends to stay ahead of the curve. Prove ROI with detailed analytics and actionable data. Find effective hashtags to boost your reach and engagement. Analyze competitors' performance & content to benchmark and stay competitive. Create tailored reports to share with your team & clients.

Supported

Create engaging content in minutes: Quickly create posts using Publer's content creation tools and integrations. Use AI Assist to write engaging captions and get instant content ideas.

Supported

Collaborate seamlessly: Publer's collaboration tools make it easy to work with your team. Assign roles and permissions to control access and ensure brand consistency. Share drafts and get feedback before publishing. Approve content with one click to maintain quality and accuracy. Communicate effectively with internal notes and mentions.

Supported

Use AI to scale: Publer's AI Assistant helps you create engaging captions and get instant content ideas. Generate hashtags to increase your reach and engagement. Repurpose content to save time and effort. Improve your writing with grammar and spelling suggestions.

Supported

Multi-Account Management: Publer allows users to manage multiple social media accounts from one platform, saving time and effort.

Supported

Social Media Scheduling: Publer provides scheduling tools to plan and automate social media posts in advance.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Neutral
+0.14

Customer Service

Strongly positive
+0.9

Ease of Use

Strongly positive
+0.94

Reliability and Performance

Rather positive
+0.63

Ease of Implementation

Strongly positive
+1

Scalability

Rather positive
+0.6

Publer reviews

We've summarised 915 Publer reviews (Publer Software Advice reviews, Publer Capterra reviews and Publer G2 reviews) and summarised the main points below.

Pros of Publer
  • User-friendly interface praised for its intuitive design.
  • Bulk scheduling: Efficiently plan and schedule large volumes of posts across platforms.
  • AI features for image and text generation highly appreciated.
  • Visual calendar for scheduling and content overview.
  • Seamless Canva integration for creating and scheduling visuals.
Cons of Publer
  • It does not support Reddit.
  • The mobile app is underwhelming with limited functionality.
  • Limited integrations: Notable absence of Reddit, Threads, and Bluesky support.
  • Occasional glitches with the mobile app when uploading videos as reels.
  • Issues with LinkedIn tagging: Difficulty tagging individuals and companies.

Publer pricing

The commentary is based on 230 reviews from Publer Capterra reviews and Publer G2 reviews.

For every 9 social accounts, the 10th one is free. For every 9 additional members, the 10th one is free. The current daily post limits should be enough for most use cases, but if you have a paid plan, we can always waive these limits for specific scenarios. If you're an established news media company, verified government agency, or publicly owned service, please contact us for more information.

Users sentiment

Neutral
+0.14

See the Publer pricing page.

  • Publer has a free plan.

Free
Free

Post scheduling: Once a scheduled post is published or deleted, you can schedule another one for that social account. Draft ideas & posts: 25 Add to queue(auto-schedule): Available Post curation: Available Post preview: Available Calendar view: Available Instagram feed preview: Available Link in Bio for Instagram: Available OpenAI integration: Available Mobile app: Available Browser extension: Available Canva integration: Available Built-in photo editor: Available Import from Drive, Unsplash: Available Shortcodes: Available Link shortening: Available Two-Factor Authentication: Available

Starter
$8 per user/month

Post scheduling: 10 per social account Draft ideas & posts: 25 Add to queue(auto-schedule): Available Post curation: Available Post preview: Available Calendar view: Available Instagram feed preview: Available Link in Bio for Instagram: Available OpenAI integration: Available Mobile app: Available Browser extension: Available Canva integration: Available Built-in photo editor: Available Import from Drive, Unsplash: Available Shortcodes: Available Link shortening: Available Two-Factor Authentication: Available Twitter / X integration: Available Unlimited workspaces: Available Approval workflows: Available Bulk scheduling(CSV & more): Available Media library(unlimited): Available Link in Bio for IG(unbranded): Available Trending social media posts: Available Trending industry news: Available Automatic RSS posting: Available Watermark photos: Available Automatic signatures: Available Schedule comments & threads: Available Auto-share & auto-delete: Available Eternal post history(autosync): Available In-depth analytics insights: Available Best times to post: Available Hashtag analysis: Available Competitor analysis: Available PDF & CSV analytics reports: Available Unlimited AI prompts: Available Hashtag suggestions: Available Post recycling: Available Recurring posts: Available Spintax support: Available Design videos(VistaCreate): Available Watermark videos: Available

Pro
$19 per user/month

All features from Starter plan, plus: Social Accounts: 50 Additional Members: 3

Business
$39 per user/month

All features from Pro plan, plus: Social Accounts: 150 Additional Members: 10

Premium
$79 per user/month

All features from Business plan, plus: Social Accounts: 500 Additional Members: 25


Publer alternatives

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    Buffer
    Plan and schedule social media posts, analyze performance, and engage your audience.
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  • Logo of Hootsuite
    Hootsuite
    Manage all your social media in one place, easily.
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    Circleboom
    Social media management made easy: schedule, analyze, and grow.
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    AuthoredUp
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  • Logo of OneUp
    OneUp
    Schedule unlimited social media posts, simply, from one place.
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Publer FAQ

  • What is Publer and what does Publer do?

    We find Publer to be a helpful social media management tool that simplifies scheduling, collaboration, and analysis for various platforms. It offers a visual calendar, bulk uploads, and analytics for tracking performance, making it suitable for businesses aiming to streamline their social media presence.

  • How does Publer integrate with other tools?

    We find Publer integrates seamlessly with Canva for visual content creation. It also works with other tools for stock photos and design, though specific integrations aren't listed in detail. There is no Reddit, Threads, or Bluesky support.

  • What the main competitors of Publer?

    We find that Publer's main competitors are similar social media management tools offering scheduling, analytics, and team collaboration features. These include Buffer, Hootsuite, SocialPilot, SocialBee, Planable, and HeyOrca. Each offers slightly different features and pricing.

  • Is Publer legit?

    Yes, Publer is a legitimate social media management tool. We find that users praise its intuitive interface, bulk scheduling, and AI features. It's highly rated on G2 and Capterra, indicating user satisfaction and reliability.

  • How much does Publer cost?

    Publer offers a Free plan, while paid plans start at $4.2 per social account/month for the Professional plan. The Business plan is $8 per social account/month and the Agency plan is $15 per social account/month. Enterprise pricing is custom. They also offer a free trial.

  • Is Publer customer service good?

    We find that Publer's customer service is generally praised in reviews. Users highlight the quick response times and helpfulness of the support team, describing them as "responsive," "helpful," and "phenomenal." A few users mention some billing issues, but the overall sentiment towards customer service is positive.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.