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BrandIdea Analytics Platform

Website LinkedIn

Last updated on

Company health

Employee growth
4% increase in the last year
Web traffic
1% increase in the last quarter
Financing
January 2019 - $54K

Ratings

G2
4.3/5
(2)

BrandIdea Analytics Platform description

BrandIdea Analytics Platform is a software designed for sales and marketing teams at mid-sized and large companies in India. It offers insights based on location-specific data about brands, consumers, and retailers. The platform uses AI and machine learning to analyze this data and provide recommendations. It allows users to visualize data on maps, identify trends, and understand market opportunities. It also offers features like user profiling, competitor analysis, and sales forecasting. BrandIdea promises to help businesses improve decision-making, optimize sales and marketing strategies, and increase revenue.

Who is BrandIdea Analytics Platform best for

BrandIdea Analytics Platform offers location-specific insights for sales and marketing teams in India. It leverages AI and machine learning to analyze consumer, brand, and retailer data. Businesses can visualize data, identify trends, and forecast sales using the platform. This helps optimize strategies and boost revenue.

  • Ideal for medium to large businesses (101+ employees).

  • Caters to various industries in India, especially consumer goods, retail, and e-commerce.

BrandIdea Analytics Platform features

Supported

BrandIdea offers granular data on consumer demographics, purchasing habits, and product preferences at the neighborhood/village level.

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BrandIdea includes profiles of over 1 crore retailers in India, providing insights into their business operations, stock, customer base, and more.

Supported

BrandIdea's platform utilizes advanced data science techniques and AI/ML algorithms for generating insights, trends, and predictions.

Supported

BrandIdea's AI-driven platform allows for detailed behavioral analysis of consumer data, providing insights into purchase drivers, brand loyalty, and product preferences.

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BrandIdea's platform helps businesses predict future sales based on consumer behavior, market trends, and other factors.

Supported

BrandIdea provides tools and insights to support end-to-end marketing, sales, and distribution functions.

Supported

BrandIdea's platform allows businesses to identify and analyze trends related to consumer behavior, market dynamics, and product performance.

BrandIdea Analytics Platform alternatives

  • Logo of Kompyte
    Kompyte
    Automated competitor tracking for smarter business decisions.
    Read more
  • Logo of Google Analytics
    Google Analytics
    Website traffic insights to improve content and marketing.
    Read more
  • Logo of Semrush
    Semrush
    Boost your online visibility with SEO, content, and marketing tools.
    Read more
  • Logo of Azure Analysis Services
    Azure Analysis Services
    Cloud-hosted analytical engine delivering powerful business insights.
    Read more
  • Logo of Tableau
    Tableau
    Visualize data, create dashboards, and discover insights.
    Read more
  • Logo of Zintlr
    Zintlr
    Find, analyze, and connect with Indian decision-makers.
    Read more

BrandIdea Analytics Platform FAQ

  • What is BrandIdea Analytics Platform and what does BrandIdea Analytics Platform do?

    BrandIdea Analytics Platform leverages AI and location-based data to provide sales and marketing insights for businesses in India. It offers hyperlocal consumer data, retailer profiles, trend analysis, and sales forecasting to optimize strategies and boost revenue. Primarily designed for medium to large businesses, it empowers data-driven decision making.

  • How does BrandIdea Analytics Platform integrate with other tools?

    There is no information available regarding specific integrations for BrandIdea Analytics Platform. It uses AI and machine learning to analyze its own location-specific data about brands, consumers, and retailers in India.

  • What the main competitors of BrandIdea Analytics Platform?

    Alternatives to BrandIdea Analytics Platform include Google Analytics, Kompyte, Semrush, Azure Analysis Services, Tableau, and Zintlr. These competitors offer various functionalities like competitor analysis, market research, data visualization, and business intelligence.

  • Is BrandIdea Analytics Platform legit?

    BrandIdea Analytics Platform appears legitimate, offering location-specific data insights for sales and marketing teams in India. It uses AI and machine learning for analysis and recommendations, enhancing business decisions. G2 gives it a 4.3/5 rating, suggesting user satisfaction.

  • How much does BrandIdea Analytics Platform cost?

    I couldn't find pricing details for BrandIdea Analytics Platform. Contact BrandIdea directly to discuss product pricing and determine if the platform is worth the investment for your needs.

  • Is BrandIdea Analytics Platform customer service good?

    There are no customer service reviews available for BrandIdea Analytics Platform. Therefore, I cannot determine if their customer service is good or not.

Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.